HUNTINGTON BEACH, CA. (April 30, 2001). JustForGirlsSports.com has partnered with Women’Sports Services to license the company’s “Girls Sports Career Guide & Activity Book” and to participate in the annual Girls Sports X-travaganza event.

The girls’ sports online retailer has licensed the content of the company’s new 40-page, creative and informative, “Girls Sports Career Guide & Activity Book.” JustForGirlsSports.com will utilize the content along with autographed athlete photos for online content, promotions, and marketing purposes. In addition, JustForGirlsSports.com will participate in the company’s southern California Girls Sports X-travaganza event, held in conjunction with National Girls and Women In Sports Day.

“We are delighted to be working with Just For Girls Sports in building their brand in the active girls market. Their website offers girls an opportunity to shop, interact, and grow their sports interest. It is a wonderful target audience for this significant component”, said Becky Heidesch, CEO, Women’Sports Services.

John Bocchino, President of Just For Girls Sports, stated, “We’re very excited about our new partnership with Women’Sports Services. Their ‘Girls Sports Career Guide & Activity Book’ is an excellent resource and a must-read for any girl interested in a professional sports career. Making the career guide available online via our web site at JustForGirlsSports.com, gives us the opportunity to provide valuable and unique content for our visitors. It’s a perfect match for our online retail business and our target audience of young girls involved in sports.”

The company’s online movements include newly formed partnerships with several websites including America Online, SheGotNetwork.com, SheGotSports.com, and SheGotMoney.com and several women’s sites. The full service sports marketing company manages several properties in the active girls and women’s markets including: the Women’Sports Wire ä, www.WomenSportsJobs.com, www.WomenSportsCareers.com and the Girls SportsX-travaganza ä. The company’s assets also include www.WomenSportsTV.com and www.WomenSportsEvents.com.